Here is another insightful session arranged by Dr. Mandi for interaction with our immediate IM19 batch seniors.
Prateek Kureel
Meet Merchant
Sagar Tamboli
A very enriching experience and after listening to their interaction it seems that they have been successful in achieving their target. They have done a commendable job & they have earned respect in NITIE.
Let me talk about their work:
Company: www.gift-rakhi.com
How they are going to capture Market?
In today's times both brother & sister don't reside under one roof as they both are either studying, working at some far location. There could be many reaons for this. E-Commerce is booming business in today's environment. Our seniors have developed a website through which one can send rakhi on just a click of mouse.
What an amazing idea !!!
How were they able to manage this along with studies ?
As per them one thing that is required for such things is: Passion. Work divison among team members helped in decresing the load.
One designed website. Their website is designed in a manner such that even a naive can also use without any hindrance. They also asked to visit website and provide feedback and they were open to any criticism.
Such statements can be spoken by an entrepreneur only. This is very important quality of entrepreneurs that I admire the most, willingness to accept criticism and working on them.
One student in class raised doubt that "Readability" is the issue on the website. To improve it one can focus on embedding Zoom-in & Zoom-out feature. As a result customer would be able to view the items more closely & get look and feel of the product. The discussion then moved to payment gateway: Cc Avenue payment gateway is the largest payment gateway in India. Getting approval from Cc Avenue was the biggest achievement for them till now.
A little about CCAvenue:
Cc Avenue provides the online payment method to all customer and is considered to be fully reliable and safe payment gateway.
Association with partners of such a repute would also serve as a important in attracting customer as now they will be less hesitant to pay money online.
What about Marketing ?
Broadly two ways:
a) Online
b) Word of Mouth
Another way that I want to suggest them is to put up posters, advertisement in newspaper according to their budget. As all this will lead to sales boost.
Having offline or ground promotion is also an added advantage.
What about Procurement ?
They have signed a deal with the delivery vendor.
How to boost Sales?
They are doing this by giving gifts for free. A Rakhi along with the gifts is an wonderful strategy.
What I have realized from their discussion is that people automatically develops the various kind of skills such as leadership, managerial skills,
public relations etc. when is involved in start-ups.
It was clearly visible from their way of conversation, body language. I am assured that Dr. Mandi would be proud of them.
For my friends I would like to recommend that do visit, make a transaction at the website after reading this blog. Also tell your friends about existence of such a website. Free gifts also along with Rakhi.
So celebrate & start gifting Rakhi the online way !!! Thanks Dr. T. Prasad for organizing such sessions and focusing on practical way of teaching rather than textbook teaching methodology
Prateek Kureel
Meet Merchant
Sagar Tamboli
A very enriching experience and after listening to their interaction it seems that they have been successful in achieving their target. They have done a commendable job & they have earned respect in NITIE.
Let me talk about their work:
Company: www.gift-rakhi.com
How they are going to capture Market?
In today's times both brother & sister don't reside under one roof as they both are either studying, working at some far location. There could be many reaons for this. E-Commerce is booming business in today's environment. Our seniors have developed a website through which one can send rakhi on just a click of mouse.
What an amazing idea !!!
How were they able to manage this along with studies ?
As per them one thing that is required for such things is: Passion. Work divison among team members helped in decresing the load.
One designed website. Their website is designed in a manner such that even a naive can also use without any hindrance. They also asked to visit website and provide feedback and they were open to any criticism.
Such statements can be spoken by an entrepreneur only. This is very important quality of entrepreneurs that I admire the most, willingness to accept criticism and working on them.
One student in class raised doubt that "Readability" is the issue on the website. To improve it one can focus on embedding Zoom-in & Zoom-out feature. As a result customer would be able to view the items more closely & get look and feel of the product. The discussion then moved to payment gateway: Cc Avenue payment gateway is the largest payment gateway in India. Getting approval from Cc Avenue was the biggest achievement for them till now.
A little about CCAvenue:
Cc Avenue provides the online payment method to all customer and is considered to be fully reliable and safe payment gateway.
Association with partners of such a repute would also serve as a important in attracting customer as now they will be less hesitant to pay money online.
What about Marketing ?
Broadly two ways:
a) Online
b) Word of Mouth
Another way that I want to suggest them is to put up posters, advertisement in newspaper according to their budget. As all this will lead to sales boost.
Having offline or ground promotion is also an added advantage.
What about Procurement ?
They have signed a deal with the delivery vendor.
How to boost Sales?
They are doing this by giving gifts for free. A Rakhi along with the gifts is an wonderful strategy.
What I have realized from their discussion is that people automatically develops the various kind of skills such as leadership, managerial skills,
public relations etc. when is involved in start-ups.
It was clearly visible from their way of conversation, body language. I am assured that Dr. Mandi would be proud of them.
For my friends I would like to recommend that do visit, make a transaction at the website after reading this blog. Also tell your friends about existence of such a website. Free gifts also along with Rakhi.
So celebrate & start gifting Rakhi the online way !!! Thanks Dr. T. Prasad for organizing such sessions and focusing on practical way of teaching rather than textbook teaching methodology
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